Freight brokers act as intermediaries who connect reliable freight forwarders with carriers to facilitate the movement of cargo. However, conducting research in this field and acquiring customers can be a challenging task for sales representatives. It necessitates the use of a variety of methods and a significant amount of time to ensure optimal service for the business. Before arriving at a final decision, it is advisable to understand the nature of the specific goods, their origin, and the necessary transportation measures to preserve their quality. Broker Activities: Every day, we witness the delivery of various products such as food, clothing, furniture, appliances, and office equipment. These goods are transported in large quantities by trucks. In this context, brokers closely monitor the trade environment and establish connections with freight forwarders responsible for coordinating the delivery of goods to nearby stores or commercial networks. Brokers tend to align with forwarders who specialize in managing shipments similar to those of their primary clients. This approach proves to be the most effective because practical experience reveals the advantages and disadvantages of transporting specific products from one location to another.